Privacy Policy

We value our customers and their privacy.  Through the course of selling of products to our customers we must collect certain items of personal information.  The limited information we do collect will be used to serve You and it will be handled in accordance with this Privacy Policy.


This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You access and order products from the Site and tells You about Your privacy rights and how the law protects You.  We use Your Personal data to provide and improve our services. By using the Site, You agree to the collection and use of information in accordance with this Privacy Policy.


Types of Data Collected

Personal Data

While using Our Site, we may ask You to provide us with certain personally identifiable information that can be used to contact or identify You and to ensure that You are able and permitted to purchase goods sold on the Site. Personally identifiable information may include, but is not limited to:

1. Email address
2. First name and last name
3. Phone number
4. Address, State, Province, ZIP/Postal code, City
5. Usage Data
6. Date of birth
7. Driver’s license number, Passport or National ID card
8. Ammunition purchase, possession, and/or ownership licenses or permits

9. Other information linking You to an address


Usage Data

Usage Data is collected automatically when using the Site.  Usage Data may include information such as Your Device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Site that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Site by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.  We may also collect information that Your browser sends whenever You visit our Site or when You access the Site by or through a mobile device.


Tracking Technologies and Cookies

We may use Cookies and similar tracking technologies to track the activity on Our Site and store certain information in order to improve and analyze Our Site.  You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Site.


Use of Your Personal Data

The Company may use Personal Data for the following purposes:

1. To provide and maintain our Site, including to monitor the usage of our Site.
2. To manage Your Account: to manage Your registration as a user of the Site. The Personal Data You provide can give You access to different functionalities of the Site that are available to You as a registered user.
3. For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Site, including, but not limited to shipping partners, payment processors, and other sales and logistics support partners.
4. To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application’s push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.
5. To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that You have already purchased or enquired about unless You have opted not to receive such information.
6. To manage Your requests: To attend and manage Your requests to Us.


We may share Your Personal Data in the following situations:

1. With Service Providers: We may share Your Personal Data with Service Providers to monitor and analyze the use of our Site, to show advertisements to You to help support and maintain Our Site, to contact You, to advertise on third party websites to You after You visited our Site or for payment processing.
2. For Business transfers: We may share or transfer Your Personal Data in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of our business to another company.
3. With Affiliates: We may share Your Personal Data with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates any subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.
4. With Business partners: We may share Your Personal Data with Our business partners to offer You certain products, services or promotions.
5. With other users: When You share Personal Data or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside. If You interact with other users or register through a Third-Party Social Media Service, Your contacts on the Third-Party Social Media Service may see Your name, profile, pictures and description of Your activity. Similarly, other users will be able to view descriptions of Your activity, communicate with You and view Your profile.


Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain Your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.


The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Site, or We are legally obligated to retain this data for longer time periods.


Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company’s operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.


Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.


The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.


Our Commitment to Data Security

FLX Ammo strives to manage Your Personal Data with the utmost care. Our Site is PCI-DSS compliant and our checkout process is secured with strong SSL encryption.  When You place Your order online, Your credit card information passes directly from Your browser to the payment processor. It’s never seen by, or stored within, our system.  No third parties can collect Your Personal Data from our Site other than as allowed by us and as identified in this Privacy Policy.


Disclosure of Your Personal Data

Business Transactions

If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred.


Law Enforcement

Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).


Other legal requirements

The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

1. Comply with a legal obligation
2. Protect and defend the rights or property of the Company
3. Prevent or investigate possible wrongdoing in connection with the Site
4. Protect the personal safety of Users of the Site or the public
5. Protect against legal liability


Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.


Detailed Information on the Processing of Your Personal Data

Service Providers have access to Your Personal Data only to perform their tasks on Our behalf and are obligated not to disclose or use it for any other purpose.



We may use third-party Service Providers to monitor and analyze the use of our Site.



We may use Service Providers to show advertisements to You to help support and maintain Our Site.


Email Marketing

We may use Your Personal Data to contact You with newsletters, marketing or promotional materials and other information that may be of interest to You. You may opt-out of receiving any, or all, of these communications from Us by following the unsubscribe link or instructions provided in any email We send or by contacting Us.  We may use Email Marketing Service Providers to manage and send emails to You.



We may provide paid products and/or services via the Site. In that case, we may use third-party services for payment processing (e.g. payment processors).


Usage, Performance and Miscellaneous

We may use third-party Service Providers to provide better improvement of our Site.


Links to Other Websites

Our Site may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party’s site. We strongly advise You to review the Privacy Policy of every site You visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.


Children’s Privacy

Our Site does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from our servers.

We also may limit how We collect, use, and store some of the information of Users between 13 and 18 years old. In some cases, this means We will be unable to provide certain functionality of the Site to these users.

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent’s consent before We collect and use that information.


Editing Your Personal Data

If You create a customer account with us You can edit Your Personal Data by logging into Your account and making the desired changes.  If You’d like to opt out of emails and newsletters simply click the “unsubscribe” option at the bottom of the page.


Changes to this Privacy Policy

We may update our Privacy Policy from time to time and without notice.  The updated version of the Privacy Policy will be posted on the Website.  You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.


Contact Us

If You have any questions about this Privacy Policy, You can contact us:

By email:


At Finger Lakes Ammunition LLC, we take personal privacy very seriously. You're here because you are concerned about your privacy and want to know how we collect, use, share, and protect your information. We appreciate your trust and will use it respectfully.
By interacting with FLX Ammo, you consent to the use of information that is collected or submitted as described in this privacy policy. We may change or add to this privacy policy, so we encourage you to review it regularly.


What We Collect:
When registering for an account with Finger Lakes Ammunition LLC, you will be required to provide information necessary for an online purchase. If you opt out of providing some information you may not be able to purchase certain restricted products. Below is an example of this information:

-E-mail address
-Shipping Information
-Billing Information
-Phone (or mobile) number
-Date of birth (When required for purchasing restricted items)


Email Communication:
When using our website your email address is used as the main communication for purchases as well as our promotional / marketing messages. You may opt out of the later at any time by sending us a message asking to be opt out. 


We set cookies that are necessary to operate certain features such as but not limited to user login, shopping carts, and wish lists. Without the use of cookies we could not offer you these time saving features.

Sharing Information:
Only under legal reason or subpoena will we release your information to anyone not employed by Finger Lakes Ammunition LLC, We do not sell, trade, rent or share your information.


We constantly maintain safeguards to protect your personal information. We use industry standard methods to protect your information anytime it is collected or transmitted. However, no e-commerce solution, website, mobile application, database or system is completely secure. You are also responsible for taking reasonable steps to protect your personal information against unauthorized disclosure or misuse.


If you have any questions about this policy, or the practices of or your dealings with the site, please contact us at, or call at 315-217-1333